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Tracy-Locke // Culture

 

 TL Culture

Tracy-Locke is not only the shopper marketing agency that started my career with clients including T-Mobile, PepsiCo, Diageo, and more.

It’s also where I started defining my presence in an agency beyond the work. It’s safe to say i’m about efficiency, culture, and community.

Social, Digital

Creative Director, Copywriter

Tracy-Locke


 

Black History Month 2020

 

Black history is American history. Black Americans have been the unseen architects of movements, innovations, and trends in American culture.

We took the chance to spotlight some of our favorite icons throughout history, and our network.

 
 

Do Not Disturb

 

2020 opened up dialogue about race, culture, and every intersection in between. It ignited my desire to understand the world around me more; why people pay attention to the trends they do, and how that ties to how they’ve lived thus far. So, I started Do Not Disturb to activate during cultural celebrations to combine them all. 

Do Not Disturb is an evergreen platform fostering culturally candid conversations on the latest world and industry breaking news, inspired by HBO’s ‘The Shop.’